The beauty industry earns billions of dollars in sales each year here in Canada, and it is growing faster than the U.S., proving itself a...

It’s more important than ever to boost your Hair Removal and Skin Rejuvenation beauty business by generating positive reviews.

April 24th’s edition of the Vancouver Sun had the following story: B.C.’s hair and beauty sector must dramatically improve to reopen: min...

During these difficult times in Canada, Medi-Spas and Salons have been challenged to keep their business successful. While I've offered a...

During uncertain times like these, it is more important than ever to continue to communicate with your customers to let them know what bu...

Online reviews used to primarily for restaurant or hotels – but a lot has changed and now I’m sure all of us hasn’t made a purchase on Am...

It’s inevitable as we age that fine lines, wrinkles, sagging skin and a dullness or loss of skin glow begins to become more apparent. Mos...

Have you always wanted to quit your day job to start your own beauty business – but, haven’t quite gone for it? Have you spent a lot of t...

What’s your New Year’s Resolution? How many of them do you have? If you’re like me, It’s that time of year when we set our New Year’s Res...

The beauty industry is dynamic and ever-changing and as a successful beauty services provider, you will want to keep up with these change...

A thorough, quality consultation is an integral part of winning new business and growing your profits To be successful with your media-sp...

It’s only October, but you should be planning your holiday marketing now for your beauty business. According to The National Retail Feder...

Whether you are thinking of starting your own beauty business, or have already been in business for years - often equipment purchases can...

Instagram is the hottest social media platform under the sun right now – and if you are in the beauty industry – this is the perfect plat...

Discounting and lower your prices, also lowers your brands value as well as effects your profitability - so, when you make a decision to ...

We know that marketing can be costly, such as running ads in your local newspaper or printing and mailing a direct flyer, but there are m...

Christine was previously a successful spa owner with more than 1700 sq. ft and a number of stylists. Over time, Christine decided that sh...

As summer is quickly approaching and the temperature rises, people become more interested in hair removal and skin rejuvenation treatment...

No matter what business you have, you will have to embrace marketing to grow and maintain a solid customer base - and increase revenue. S...

You may have not considered it - with the advent of social marketing - and it may seem passé, joining a local Chamber of Commerce, but, t...